Head of Base Marketing (m/f)

Delivery Hero Holding GmbH



Beginn: Dezember 2013

Anstellungsverhältnis: Vollzeit

Berufserfahrung: Manager/in ohne Personalverantwortung

Delivery Hero is building the next generation of our global online food-ordering platform. Our awesome international team operates worldwide in 14 countries. We feature an environment with feedback exchange throughout the company, from people who are genuine, ambitious and fun. We seek passionate and smart people to join us on our mission. Our ideal candidate will be enthusiastic, innovative, and good at “getting things done“. Play an active role in our future. An exciting job opportunity in the heart of Berlin is waiting for you!

Your mission

  • Build a customer base marketing and customer contact strategy to create long-term, valuable relationships with our customers
  • Define customer segments based on needs and behavior and create highly targeted campaigns to maximize revenue
  • Deliver life-cycle and addressable marketing programs with bottom-line P&L impact for subscriber activation, re-activating, engagement and retention of customers
  • Develop key strategies to maintain and build a customer base and customer value, whilst making sure customers are receiving correct, relevant, targeted messages and offers
  • Ensure that monthly and quarterly targets of loyalty, activity and profitability of the customer base are met across multiple markets
  • Lead planning, creation, deployment, reporting and management of all base marketing strategies
  • Lead base marketing for the group, create a strong base marketing network across the countries and share best practices
  • Create and develop clear reporting and systems that will be visible to, and understandable by, all key stakeholders

Your heroic skills

  • You have a strong CRM background with at least 5 years CRM experience
  • You are a strong and experienced manager, able to lead, to coach, to create cooperation, and create a winners mentality
  • You have a strong and outgoing personality, willing and able to create a company wide strategy and implement change and get people to join and follow
  • You have a strong understanding of the online business model
  • In your previous role(s) you were responsible for managing the loyalty, activity and value of a big customer base with proven success
  • You are very analytical and creative, able to plan, create, develop, test and evaluate direct marketing campaigns
  • You have advanced knowledge of the practices and procedures for CRM, project management, marketing and strategic planning
  • You have a distinct competitive mentality of wanting to improve the business, your team and yourself every day

What we offer

  • International working atmosphere cross-cultural teams
  • Work time flexibility
  • Great career opportunities
  • Strong collaboration with C-level management
  • Safety of a large company: pension scheme and stability

Are you interested? Please apply with your complete documents in English or German on our career page: http://hire.jobvite.com/j/?cj=oUa7XfwS&s=Gr%c3%bcnderszene

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