Top stories from the week: Behavioural advertiser Nugg.ad was acquired by Deutsche Post; baby good stores Windeln secured funding ahead of launch; DuMont Venture invested in content platform Contilla; social network wer-kennt-wen founders are moving on; and ’next generation‘ careers service Oxendo readies for launch.
Deutsche Post acquires Nugg.ad
Deutsche Post has taken over the predictive advertising platform Nugg.ad, which has a large slice of the European market for online ads that are behaviourally targeted. The acquisition means a successful exit for the consortium that invested in the Berlin startup back in 2006, beginning with lead investor bmp (just under 23 percent of the shares) and the IBB, later joined in 2007 by Media Ventures and in 2008 by the European Founders Fund. The volume of the transaction was undisclosed.
Funding round for Windeln.de
A comment on the Facebook page of not-yet-launched Windeln reveals that the baby goods startup has secured a first round of funding, although there is no disclosure about the amount of funding or the investors involved. With the strapline “everything for my baby”, Windeln announced its arrival on 1 July and is currently in development. It is a clone of diapers.com in the US, which has collected around $80m from VCs since its launch in 2004.
DuMont Venture invests in Contilla
The multi-media content marketplace Contilla has secured investment from DuMont Venture and the publishing group Ebner Ulm, owner of Internet World Business and Page. The Cologne-based startup provides a platform for secondary distribution of premium licensed content, taking a commission from content providers.
Management change at wer-kennt-wen
The founders of wer-kennt-wen.de, Patrick Ohler and Fabian Jager, are stepping down from active involvement in the business next month. The RTL-owned social networking platform claims to have 8.5 million registered users, making it one of the biggest of its kind in Germany. Sönke Strahmann, head of marketing and finance, will take over provisionally pending a decision on the succession, while Ohler and Jager will continue in an advisory function.
Oxendo to launch in October
German startup Oxendo is gearing up to go live in October, with a novel twist on career networking and recruitment. Billed as a ‘next generation web application’, Oxendo says it will let jobseekers build their ‘personal brand’ and manage their online reputation. On the employer side, the site promises ‘revoutionary’ tools for job ads, employer branding and talent search and development.