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Online Marketing Manager - Search Engine Marketing (SEM) (m/f)

ad2games GmbH

Berlin

Marketing

Beginn: März 2015

Anstellungsverhältnis: Vollzeit

Berufserfahrung: Mit Berufserfahrung


ad2games is an innovative, technology driven performance marketing platform for games. As the largest game-focused ad-tech company in Europe, it is one of the leading game distribution companies worldwide. Leveraging advanced behavioral targeting technologies and data processing, ad2games provides quality users for more than 150 game publishers such as Bigpoint, Gameforge, EA, Goodgame Studios and Nexon.

ad2games is present in over 75 countries and provides more than 1.000.000 players for game publishers every month. The company is part of HitFox Group and headquartered in Berlin with additional offices in San Francisco and Seoul. ad2games employs 85 marketing and gaming experts from over 25 countries.

 

Your Role

  • You setup, analyze and optimize SEM campaigns (Adwords, Bing/Yahoo, Yandex) for games achieving given CPA goals resulting in a decent arbitrage margin

  • You continuously optimize the performance of your campaigns using all given SEM tools (Search, Display, Remarketing, Topics, Interests, Video, etc.)

  • You create and optimize high performing creative materials (banners, landing pages) and target groups (keyword clouds, user profiles) by thinking 'out of the box'

  • You launch campaigns in 50+ regions

  • You conduct market research and competitor analysis to identify trends and new opportunities in SEM

  • You attend industry events to strengthen and expand your online marketing network

 

Our Requirements

  • Successful track record of at least 1.5+ years work experience within the field of self-service SEM

  • Profound knowledge and deep interest in online and mobile performance marketing

  • Good communication skills, fluent in English, a team player, but also able to work independently

  • Very strong analytical and number / excel skills

  • Driven to succeed, to meet and to over-achieve targets and goals

  • Entrepreneurial in your approach of media buying and also able to think outside the box to come up with new solutions to your daily challenges

  • Our applicants are usually in the top 10-20% of their academic or professional peer group

 

What do we offer?

  • You become a part of a unique and fun company culture (https://vimeo.com/99734712)

  • You profit from working with Serial Entrepreneurs who co-founded over 10 successful companies

  • You work with a highly motivated and skilled team of young top performers

  • You get access to a well-established network in Berlin’s start-up scene

  • You have the opportunity to attend German classes and numerous events

  • You enjoy a competitive remuneration package and much more

  • You work in the start-up centre of Berlin-Mitte, the European Silicon Valley



Interested? -­ Submit your CV along and relevant university/working documents online here: 
https://hire.jobvite.com/j?aj=o7jp0fwz&s=Gründerszene

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