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Social Media Manager (m/f)

Freeletics GmbH

München

PR & Media

Beginn: Februar 2017

Anstellungsverhältnis: Vollzeit

Berufserfahrung: Mit Berufserfahrung


FREELETICS

Freeletics' vision is to help everyone become the greatest version of themselves. We believe each individual is free to choose their path towards greatness. That’s why we build products that offer the most important elements for individuals to unleash their physical and mental potential. Freeletics promotes and increases physical fitness, strives for improved mental strength, willpower and confidence - all vital components for shaping one's lifestyle according to individual desires and goals.

Founded in June 2013, Freeletics is represented in over 160 countries fueled by a truly passionate community of Free Athletes. Bodyweight. Running. Gym. Nutrition. Wear. We are Freeletics.

WE ARE LOOKING FOR A SOCIAL MEDIA MANAGER (M/F)

Freeletics aims to make everybody in the world the best version of themselves. This isn't an easy road. Our athletes need motivation and a shoulder to lean on throughout this tough journey. As a Social Media Marketing Manager you are the source of inspiration and understanding to our athletes in the right moment and through the right channel. You are passionate about Social Media and want to have a positive impact? You like to get your hands dirty? You have the right thing to say at the right point in time? Join our team.

YOUR RESPONSIBILITIES

  • Develop the overall Freeletics social media strategy to drive engagement and reach within our existing community and to reach and inspire new users
  • Plan social media campaigns and execute ongoing posts on Facebook, Instagram, YouTube and Pinterest
  • Create inspiring content through copy-writing to engage with the community
  • Identify new social media channels with the aim to increase reach and engagement within new target groups
  • Develop the implementation plans and roadmaps for the adoption of new high-impact social media channels
  • Continuously analyse impact in terms of branding, user engagement, reach and conversion, assessing against KPIs
  • Collaborate with content marketing, online marketing, community management and customer support teams to foster region-specific approaches in channel maintenance, channel identification and development

YOUR PROFILE

  • University degree in Marketing, Communications or related field
  • 2 - 3 years of relevant work experience in social media marketing, in a fast-paced, international environment
  • Extensive knowledge of marketing strategies and tactics, especially regarding social media
  • Understanding of user groups and usage incentives of different social media platforms
  • Knowledge of relevant KPIs, how to analyze data sources and how to reach these KPIs
  • Understanding of social media marketing networks (e.g. algorithm and delivery options) 
  • Basic SEO knowledge
  • Strong project management and organizational skills 
  • You bring a good mix of both creative and analytical approach
  • Hands-on and curious, you take the initiative to make change and have an impact
  • Affinity to fitness and nutrition, ideally you are a Free Athlete
  • Fluent in English with excellent oral and written communication skills, other languages are a plus

WHY WORK AT FREELETICS?

  • We’re going big, and you can take a decisive part in it
  • Highest impact and responsibility from the first day on, with a lot of room for own decisions
  • Hands on, real experience in running a high growth, role-model lean start-up
  • The chance of playing a crucial role in creating a global sports brand
  • Attractive compensation
  • A team of smart and extremely motivated co-workers
  • No walls, no limits, no bureaucracy, just unlimited potential
  • Self-fulfillment, fun, and a great atmosphere
  • Social activities (food, drinks, events) and team Freeletics training

SOME STATS ABOUT US

  • Founded in mid-2013
  • 140+ employees
  • 14,000,000+ users
  • Global reach with 160+ countries
  • Seven digit monthly revenue
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