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Chief Marketing Officer (Focus Digital Marketing) (m/f)

  • Vollzeit
  • Mit Berufserfahrung

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Frühestmöglicher Eintrittstermin Juni 2016

Programming is the future! Robo is a modular and programmable robot set to revolutionize the way children learn robotics and coding. Easy to use for even five-year-olds, Robo apps will guide the children as they build, and suggest possible designs while also instructing them about the capabilities of each smart block they use. Once they’ve built a robot, kids can then learn to program it using intuitive commands in Robo’s app.

The team is based in Vienna, Austria. In the summer of 2014, the team was part of the first worldwide hardware accelerator HAX.

  • Robotics Award 2014 from Festo 
  • Startup of the Year in Austria 2015 
  • Techcrunch Disrupt SF 2015, Startup Battlefield Finalist

Raised $246,612 on Kickstarter from 1,169 backers in 58 countries in 5 weeks.



How we'd like you to help us:

  • Be the Company’s growth engine, working directly with the founders to plan and implement cost effective solutions to drive our sales 
  • Develop and execute a vision for brand and community development
  • Develop strategic marketing plans and translate business goals into marketing objectives
  • Plan and lead performance-driven customer acquisition campaigns across multiple channels
  • Push forward and optimize online marketing (SEM, display, affiliate, retargeting) and offline marketing (print media, on-site) 
  • Set up content strategy for social media/PR activities
  • Gather and analyse performance data and continuously improve strategy and campaigns
  • Develop marketing cooperations and partnerships (online and offline)


What we'd like to see in the candidate:

  • Several years of professional experience in Email Marketing & Automation, Lead nurturing, Content Marketing, SEA and SEO - all other channels are a plus
  • A passion for digital marketing technologies and the ability to learn new technologies quickly
  • Affinity for numbers and excellent analytical skills
  • Skilled in working with CRM Tools, Email Marketing/automation tools, Landing Page Optimization Tools, SEM automization tools and Web Analytics
  • Proactive “can do” mentality and a goal-oriented work style
  • Fluency in English (written and spoken), additional languages are a plus
  • And last but not least: a REAL entrepreneurial spirit


  • CMO role and responsibilities with great freedom to initiate own ideas
  • The chance to shape the companyby taking on a key role from an early stage
  • A dynamic team of young professionals with lots of passion and a clear vision in a fast-growing startup
  • Based in Vienna, the best city on this planet to live in ;)
  • Base salary starting at €30k brutto+ performance bonus