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Head of Marketing (m/f)

  • Vollzeit
  • Direktor/in (Bereichsleiter, VP, SVP etc.)
Frühestmöglicher Eintrittstermin Januar 2018

In a nutshell

VOCIER is an innovative and design led luggage company based in Düsseldorf. As the world’s first luggage that keeps your suits wrinkle free

VOCIER has won over 8 national and international design awards. Our mission is to create premium products that make traveling smoother for the discerning business traveler. We are distributed globally by some of the most luxurious department stores. VOCIER was founded by entrepreneurs Michael Kogelnik and Vinzent Wuttke and launched in 2015, with strong backing by renowned private investors.

What you can do for us

  • Develop and oversee the VOCIER customer experience to increase engagement and conversion rates; drive revenue and profitability
  • Develop and oversee measurement strategy to track the performance of all inbound traffic; design test strategies and refine creative assets to optimize results
  • Develop and manage customer retention strategy and programs to achieve revenue and profit growth targets
  • Perform research and segmentation studies to determine key consumer targets, insights, needs, wants and behaviors
  • Identify and implement new opportunities to drive sales, visibility and efficiencies, including site functionality and design, online and offline events and other marketing activities
  • Provide structure and manage evolving development team operations, roles and responsibilities and systems/tools to support the needs of the organization’s growth
  • Identify and implement modifications to improve the existing platform or assist in sourcing new solutions
  • Work with the product team to understand VOCIER products, promotions, and key selling dates to ensure the appropriate assortment is available online and at the right time
  • Direct and manage performance marketing agencies to ensure the right traffic is being delivered to the correct areas of the website.
  • Lead and direct the customer service team to better service the digital/direct customer through enhanced communication, increased service and feedback

There are some skills you must possess

  • 3-4 years of relevant experience in a marketing (online & offline marketing and social media management)
  • Experience in performance marketing and the development of online marketing campaigns
  • Strong communication skills - ability to explain complex ideas and strategies to uninformed groups
  • Demonstrated ability to manage people and teams both inside and outside the organization
  • Strong analytical skills
  • Knowledge of retail trends and consumer behavior
  • Experience with e-commerce platforms and familiarity with underlying technology
  • Demonstrated ability to work effectively across multiple functions

What we can do for you

  • Provide a challenging work environment in which you can test your skills and grow as a manager and digital expert
  • Provide you with a fast paced, high-growth atmosphere where your work will have a direct impact on the trajectory of the company
  • Provide you with an environment to grow both professionally and personally.  We are results oriented and want to see you progress quickly alongside the company
  • Compensate you at competitive rates + equity in the company